Clearwater Seafoods has appointed Don Holdsworth as its vice president of global marketing. Based at the Canadian company’s Bedford, Nova Scotia headquarters, he is charged with all facets of international marketing strategies.
Holdsworth has 20 years of consumer packaged goods experience, having held various roles within the Kraft Heinz organization. Most recently, he was based in Ontario as head of the company’s Condiments & Spreads group, working with a portfolio of market-leading brands including Heinz Ketchup, Kraft Peanut Butter and Renee’s Salad Dressings.
“Don is a valuable addition to the Clearwater organization, bringing a wealth of experience to our global marketing team,” said Greg Morency, Clearwater’s president and chief commercial officer. “As the company embarks on its next five-year plan, he will play an integral role in developing and leading the implementation of our marketing strategies and plans.”
Holdsworth began his marketing career as an assistant product manager with Whitehall-Robins Inc. He is a graduate of Queen’s University in Kingston, Ontario.
About Clearwater
Founded in 1976, Clearwater is one of the world’s largest vertically integrated seafood companies and the largest holder of shellfish licenses and quotas in Canada. Its product line of wild, eco-certified seafood includes lobster, clams, coldwater shrimp, langoustines, crab, whelk and groundfish.