Wild Alaska Pollock, has been named the official Whitefish of Climate Pledge Arena and the Seattle Kraken professional hockey franchise will be featured on menus throughout the arena.
Seattle, Washington-based Trident Seafoods, the largest vertically integrated seafood company in the United States and a major producer of frozen fish products, the Association of Genuine Alaska Pollock Producers (GAPP), a non-profit organization working with industry leaders to sustainably harvest Wild Alaska Pollock, will complement Climate Pledge Arena and the Seattle Kraken’s commitment to sustainability.
Wild Alaska Pollock will be front and center in menu items created by Climate Pledge Arena Executive Chef Molly De Mers in the Trident Seafoods marketplace, Fork & Fin, located in American Express Hall and in other locations to be announced throughout the arena.
“Seattle is home to the most sustainable arena in the world and also home to the fleet that harvests one of the most sustainable proteins in the world, Wild Alaska Pollock,” said Craig Morris, GAPP’s chief executive officer. “We appreciate the warm welcome as the newest member of the Climate Pledge Arena team and the Kraken faithful, but as the official whitefish of Climate Pledge Arena, we could not be more excited to welcome the Seattle Kraken to a very special team: Team Wild Alaska Pollock.”
As part of the partnership, Trident will be reinforcing its commitment to bringing sustainable seafood to consumers struggling with food insecurity in coordination with SeaShare. Since 1994, Trident has donated the equivalent of 29.2 million servings of seafood to SeaShare, a Seattle-based non-profit organization whose mission is to engage the seafood industry in a collective effort to improve nutrition for the people served by food banks and feeding centers.
“The Seattle Kraken is the 32nd team in the National Hockey League,” said Trident CEO Joe Bundrant. “And we think it’s fitting to increase our donations to reach a lifetime target of donating 32 million servings of food to people in need by 2024. Our partnership with Climate Pledge Arena is an important part of that commitment.”
Climate Pledge Arena is redefining what it means to be a sustainable sports and entertainment venue. The arena is actively on the way to becoming the first International Living Future Institute Net-Zero carbon-certified arena in the world. Operating on 100% renewable energy power and running zero waste events, the facility is committed to being free of all single-use plastics by 2024. Sustainability is also a core tenant for Trident and the entire Wild Alaska Pollock industry, as pollock sourced from Alaskan waters has one of the smallest carbon footprints of any protein on earth.
About Trident Seafoods
Trident is a privately held, 100 percent USA-owned company with global operations in six countries that serves customers in over 50 countries. It employs approximately 9,000 people worldwide and partners with over 5,400 independent fishermen and crew members. Fish harvested and processed by Trident in the Pacific Northwest and Alaska include virtually every commercial species of salmon, whitefish and crab. The global supply chain also includes cultured and wild species from a network of trusted sources worldwide.
About GAPP
The Association of Genuine Alaska Pollock Producers’ mission is to build demand for the fish through driving product innovation, conducting research and creating awareness about product quality and the responsibly managed fishery the in which the fish is harvested.
About Climate Pledge Arena
Climate Pledge Arena, located at Seattle Center, is the complete redevelopment of a historic landmark, originally built for the 1962 Seattle World’s Fair. In addition to being home to the Seattle Kraken and the WNBA’s Seattle Storm, it is a venue for the world’s popular performers of live music and events.
About the Seattle Kraken
The Seattle Kraken is the National Hockey League’s newest franchise. The team is currently playing its second season at Climate Pledge Arena.
