Häagen-Dazs has unveiled a recreation of its pistachio ice cream recipe, now available in supermarket and grocery store freezer cases as well as at Häagen-Dazs Shops in the United States.
The product’s premium flavor profile features a blend of lightly roasted and salted California pistachios paired with velvety pistachio ice cream.
In celebration of the transformation of this classic flavor, Häagen-Dazs Shops across the USA will be offering a special giveaway between August 18-20. Each day, the first 500 guests who visit their local outlet will receive a free mini cup or cone of the new Pistachio ice cream.
“Our recipe elevates one of our most beloved flavors, delivering a more premium ice cream experience,” said Häagen-Dazs Marketing Director Rachel Jaiven. “The reimagined product is made with larger, saltier pistachios, blending creamy pistachio butter with our signature ice cream base for a more robust flavor.”
“We are excited to not only bring this exceptional new recipe to our shops, but also to grocery stores,” said Häagen-Dazs Shops President Adam Hanson. “We have worked closely with our teams to ensure guests can come out to their local shop and test this luxurious new flavor for a limited time. We’re certain our fans will love it.”
About Häagen-Dazs
Founded in 1960 by Rose and Reuben Mattus in the Bronx, New York, the ice cream brand’s first Häagen-Dazs Shop opened 16 years later in Brooklyn. Today, Häagen-Dazs hosts more than 200 franchised shops in the United States and offers a wide variety of premium ice cream, non-dairy frozen dessert, sorbet and bars in more than 65 flavors available around the globe. In the USA, Häagen-Dazs operates under Froneri, an ice cream-focused joint venture Nestlé created in 2016 with PAI Partners. In North America, Froneri conducts business as Dreyer’s Grand Ice Cream, based in Walnut Creek, California.
