After making successful appearances on McDonald’s menus around the world, the Chicken Big Mac, a twist on the original Big Mac featuring 100% pure beef patties that has been popular since 1968, debuted in the United States on October 10 for a limited time while supplies last.
“With the introduction of the Chicken Big Mac, we’re excited to pay homage to one of our most iconic menu items, the Big Mac, and introduce it to a whole new generation,” said Tariq Hassan, chief marketing and customer experience officer at Chicago, Illinois-headquartered McDonald’s USA. “By tapping into some of our fans’ biggest passions from dupe culture to live-streaming, we’re able to serve up more than just a sandwich. There truly is something for everyone to enjoy in this campaign and we’re bringing experiences that will surprise and delight them, all before the Chicken Big Mac hits restaurants.”
Some Los Angelenos may have spotted a similar sandwich in LA recently. Inspired by the buzz and anticipation for the Chicken Big Mac, “McDonnell’s” was born. The pop-up dining experience by Chain was open for business one day only, serving up a signature menu item, “The Chicken Sandwich.” The McDonald’s dupe featured a strangely familiar recipe of two chicken patties, special sauce, lettuce, cheese and pickles on a sesame seed bun – plus Chain’s signature favorites like beef tallow fries, deep-fried apple pie and soft-serve semisolid ice cream.
