Grimsby, England-headquartered Young’s Foodservice is supporting Sustainable Seafood Week (September 16-24) organized by the Marine Stewardship Council (MSC) with a range of recipes selected to work across multiple sectors. From Fish Finger Sarnies and Wraps to Fish Ramen and Tacos, all feature MSC-sourced fish and the independent non-profit organization’s blue and white ecolabel. The ready-to-cook from frozen options can be served in-house or as a take-away food.
MSC’s Sustainable Seafood Week initiative was launched in 2020 to increase consciousness of the issues surrounding sustainable seafood sourcing. This year’s “All Hands on Deck” theme is meant to encourage everyone to get involved and do their part to safeguard fisheries and seafood supply lines.
As the United Kingdom’s biggest specialist seafood brand, Young’s remain at the forefront of sustainable practices and is dedicated to driving these strategies forward. Its entire foodservice range is sustainably sourced in accordance to the company’s Fish for Life initiative, and much of the line now features the MSC ecolabel. Caterers can therefore proudly promote the MSC ecolabel on their menu when choosing Young’s Foodservice, and in so doing help fill the knowledge gap by highlighting this to their client base.
Young’s award-winning Fish for Life Initiative also protects the future of fish by employing sustainable practices from the very first catch. This involves working proactively with fisheries, fishermen and promoting a healthy and diverse marine ecosystem within Young’s supply chain.
“We are delighted to support a fantastic initiative such as Sustainable Seafood Week,” said Young’s Foodservice Director Adrian Greaves. “We pride ourselves in being at the forefront of sustainable practices and do everything we can to maintain healthy natural resources.
“Chefs, caterers and all foodservice professionals are naturally very ‘all hands on deck’ within their busy roles, but it is also important to take part in these initiatives and work together to protect the future of fish. Sustainable practices are at the heart of our business and we hope that our commitment will inspire others to make a significant difference, no matter how big or small.”
