Gluten-free frozen Chapsaruni cake has joined frozen kimbap, pulled pork and other products featured at the newly opened Unlimeat Shop online store. Chapsaruni’s shape resembles a baby bundt cake, but its hybrid batter gives the cake a soft and chewy texture. The dessert, which is not only gluten-free but also dairy-free and vegan, has gained significant popularity in Korea.
Earlier this year, the Seoul, Korea-headquartered plant-based food company introduced Korean BBQ and pulled pork at over 1,000 Albertsons stores across the USA. Additionally, it has been supplying dumplings and other products to natural and organic food stores in Northern California. However, there have been limitations to the range of items available in brick-and-mortar stores.
“We have proactively connected with customers through initiatives such as operating food trucks and participating in festivals. While consumers have expressed satisfaction with our products, many have consistently mentioned the challenges of purchasing our offerings,” said Co-CEO Ryan Chung. “The launch of this online shop is our proactive response to address these consumer needs and establish closer communication with our customers.”
Looking ahead, Unlimeat is preparing to unveil a diverse range of K-vegan concept products, expanding beyond plant-based meat and seafood. By opening its own online storefront, the company will be able to more widely disseminate innovative products such as gluten-free frozen desserts and kimbap, a Korean rolled rice dish filled with plant-based bulgogi or tuna, garlic stems and pickled daikon radish.
Unlike Japanese sushi, the rice is seasoned with salt and sesame oil, not vinegar. By freezing the kimbap, Unlimeat was able to prevent the seaweed from becoming soggy. It also allows for the kimbap to be stored for 12 months, and can be prepared and ready to eat after just three minutes of microwave oven heating.