CP Vietnam officially inaugurated the largest chicken breeding and processing complex for export products in Southeast Asia on December 23. Located in the Chon Thanh District of Binh Phuoc province, the CPV Food Co. subsidiary’s fully-integrated operation provides jobs for more than 3,000 people. A ribbon cutting ceremony was presided over by Vietnam Permanent Deputy Prime Minister Truong Hoa Binh (pictured below) and attended by provincial leaders and nearly 1,000 representatives from various departments, consulates and domestic and international economic groups.
The CPV Food Binh Phuoc Complex Project, which was initially capitalized at US $250 million, intends to increase production capacity to approximately 100 million broilers by 2023 to serve customers abroad as well as at home. Now shipping high-quality chicken meat products to Japan (45% of exports), Europe (35%), Asia (10%), and the Middle East (10%), the expanded operation is expected to generated foreign currency of $100 million per year during Stage 1 and up to $200 million annually after Stage 2 is fully implemented.
“Investing in Vietnam for more than a quarter of a century, we deeply comprehend the macroscopic policy of the Government and the direction of the Ministry of Agriculture and Rural Development in promoting Vietnam to become a food manufacturing country which meets international standards and increases exports,” said CPV Food Co. President Montri Suwanposri (pictured below). “With the CP Group’s strength and successful experience in exporting poultry, we confidently set our mission of creating a self sufficient chain to export poultry meat from Vietnam and help put the nation on the map as a world-class exporter of branded chicken.”
CPV Food’s total supply chain in Binh Phuoc is 100% traceable – from feed and ingredients to hatcheries, farms, slaughterhouses and processing plants to value-added end products that include cooked, IQF chicken meat. Animal welfare and environmental protection are carefully monitored and strictly enforced every step of the way, according to Montri.
Stage 1 of the project (2019-2023) has been ongoing at six sites in Binh Phuoc province, including Dong Xoai City, Binh Long Town, and the districts of Dong Phu, Chon Thanh, Hon Quan and Bu Dang. The current combined processing scale of 50 million broilers will be doubled to 100 million per annum during Stage 2.
The state-of-the-art complex features 4.0 technology that incorporates artificial intelligence and big data management systems to enhance productivity and quality of products, improve competitiveness, and assure sustainability of livestock.
“Having 100 years of experience in agri-food industries and more than 20 years of exporting branded poultry meat from Thailand, we have distilled our successes to apply to this project,” stated Montri. “Moreover, we have successfully applied the most advanced technologies in the world in Vietnam. In fact, there are technologies that have never been applied by the CP Group in other countries that are now in place in Binh Phuoc province. This technology meets standards of quality, biosafety, disease safety, and environmental friendliness for export throughout the world – even the difficult markets such as Europe and Japan.”
