Farm Rich, a frozen snacks and appetizer unit of Rich Products Corp. based in St. Simons Island, Georgia, USA, has introduced bone-in Breaded Chicken Wings and all-white meat boneless Chicken Bites in Buffalo and BBQ sauces. Lightly dusted with a proprietary mix of spices, then fried until crisp on the outside and tender on the inside, the products come ready to be heated, sauced and served in minutes.
Available in the freezer sections of major supermarket chains nationwide including Walmart, Albertsons, Giant Eagle, Meijer, Shaws and Wegmans, the four varieties are priced from $5.99-$6.99. Each may be quickly prepared in either a convection oven or microwave appliance.
More than a billion chicken wings are consumed annually by Americans on Super Bowl Sunday alone. Indeed, the National Football League championship competition, which will fall on February 1, will again likely be second only to Thanksgiving as the biggest food consumption day in the United States.
“It’s safe to say that chicken wings are an essential snack on game day,” said Shannon Gilreath, senior marketing manager for Farm Rich. “Our new offerings are easy to prepare and so delicious, everyone at tailgate parties or in the living room will stand up and cheer.”
She went on to point out that they feature light breading for a meaty bite, a separate sauce for extra zest when prepared at home, plus whole muscle boneless wings, rather than formed nuggets.