The Golden West Food Group has launched Hershey’s and Reese’s Frozen Fruit in a licensing partnership with the Hershey Company, the iconic American chocolate maker. The product line, which combines real fruit with decadent chocolate, is now available in four varieties exclusively at Walmart stores across the USA.
The sweet treats, distributed in 8 oz (227g) packs, include the following:
• Reese’s Frozen Fruit Banana Slices – smooth chocolate meets the classic taste of Reese’s creamy peanut butter to coat frozen bananas..
• Hershey’s Cookies ’n’ Creme Frozen Fruit Strawberries – strawberry slices are dipped in one layer of Hershey’s white creme, then coated in chocolate cookie bits.
• Hershey’s White Creme & Milk Chocolate Frozen Fruit Blueberries – frozen blueberries are enrobed in white creme, then followed by milk chocolate, creating a double dipped bite-sized treat.
• Hershey’s White Creme & Milk Chocolate Frozen Fruit Raspberries – raspberries, first draped in white creme, then in milk chocolate to create a fusion of creamy sweetness and tart fruitiness.
“We’re committed to creating moments of goodness,” said Ernie Savo, president of the Hershey Licensing Company. “We are doing just that with the launch of Hershey’s Frozen Fruit line and look forward to sharing it with consumers across the country.”
Vernon, California-based Golden West Food Group (GWFG) makes the products range. The specialist manufacturer and distributor produces premium licensed foods for numerous brands including TGI Fridays, Tillamook, Skinny Butcher, Cinnabon, Jack Daniel’s BBQ, and acclaimed chefs Gordon Ramsay, Guy Fieri and Kardea Brown.
