The frozen paratha market in India has expanded significantly in recent years, driven by a number of factors including rising disposable income among consumers, changing lifestyles, the Flatbread, a crucial part of conventional Indian breakfasts, has gained popularity within the frozen food segment due to its convenience and easy-to-prepare nature.
Growing at a compound annual growth rate of 19.33%, value is expected to rise to $174.94 million by 2030, according to a 130-page report offered by ResearchAndMarkets entitled “India Frozen Paratha Market.”
Expanding demand for frozen paratha products in India offers massive opportunities for producers and distributors catering to the market. With customers increasingly looking for handy and hassle-free meal alternatives, frozen paratha has emerged as a popular choice.
By size, the market is split into Malabar Paratha, Lacha Paratha, Paneer Paratha, Aloo Paratha and others. Originating in Kerala’s Malabar vicinity, the Malabar Paratha is a conventional Indian flatbread.
In terms of distribution, India’s frozen paratha market is segmented into offline and online. Despite the upward push of on-line structures and virtual developments, conventional brick-and-mortar stores continue to dominate the sales channel. This prominence may be attributed to various factors, which includes the Indian purchasers’ preference for physically inspecting and purchasing meals products.
Additionally, the country’s various demographics and nearby possibilities often finds better illustration and customization through offline shops. The established network of grocery stores, supermarkets and local shops solidifies the offline region’s stronghold.
By region, undoubtedly, the eastern part of the country stands out as the maximum hastily expanding market phase in the frozen paratha industry. Exceptional growth can be attributed to a blend of demographic trends, converting client alternatives and growing urbanization.
Among major players in the market are ID Fresh, Haldiram, Sumeru, Goeld, Aashirvad, Tasty Fresh, Buffet, Asal Foods (Milky Mist Dairy), Godrej and WahUstad.
For more information about this report visit https://www.researchandmarkets.com/r/ewyqtt.
