Retail

Juicy Lucy Debuts Updated Cheese Stuffed Burgers and New Packaging

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Juicy Lucy, the brand known for frozen cheese-stuffed burgers marketed in the freezer aisles of US retail food stores, has unveiled an updated product line and newly reconfigured packaging. The take-home “no prep required” varieties are designed for convenience and packed with rich, savory flavors for a restaurant quality gourmet burger experience.

The Juicy Lucy patties are available in two varieties: Jalapeño Cheese and Four Cheeses. Each offering is packaged in a box containing six burgers in resealable bags. The Jalapeño Cheese option features a rich blend of real Cheddar and jalapeños, while the Four Cheeses burger is stuffed with a mix of Cheddar, Swiss, Jack and Mozzarella. Made with premium Angus Beef, the patties weigh in at 5.2 ounces each and contain 26-27 grams of protein.

Entering the frozen food departments of supermarkets and other grocery stores in 2023, Juicy Lucy Burgers debuted at Barney’s Beanery full-service bar/restaurants in the Los Angeles area. The patties are gluten-free.

“We’ve reimagined our product line with improved recipes and a thoughtful design,” said A. J. Sacher, co-founder of Juicy Lucy. “Our aim is to make it easier for everyone to enjoy the signature Juicy Lucy taste in the comfort of their homes.”