“Mariah Carey goes with the holidays like ketchup and fries, so we couldn’t think of a better partner to help us celebrate the upcoming season. Her music connects us all during this time of the year, and we are so excited to team up to bring even more holiday cheer to our fans,” said Jennifer Healan, vice president of marketing, brand content and engagement at Oak Brook, Illinois-headquartered McDonald’s USA.
“Some of my favorite memories with my kids are our family trips to McDonald’s, and of course, each of us has our go-to order. Mine is the Cheeseburger, and I get it with extra pickles. Bringing together some of our favorite food from McDonald’s with my all-time favorite season is a holiday wish come true,” said the award-winning, five octave vocal range pop singer who ranks among the best-selling female artists of all time.
Often referred to around this time of year as the “Queen of Christmas,” among Carey’s biggest hits is “All I Want for Christmas is You.” First released in 1994, the uptempo love song quickly became a winter holiday standard that is arguably more popular now than ever.
Beginning on December 13, the Mariah Menu will make its debut in the United States, featuring a different free item each day for customers making a $1 minimum purchase on the McDonald’s app.
The daily deals begin with the Big Mac, followed by McChicken on December 14. On the 15th a bakery item will be served, and over the next nine days the offers are as follows: Dec. 16, six-piece Chicken McNuggets; Dec. 17, Cheeseburger; Dec. 18, Hotcakes; Dec. 19, McDouble; Dec. 20, Apple Pie; Dec. 21, Sausage McMuffin with Egg; Dec. 22, Double Cheeseburger; Dec. 23, Sausage Biscuit; Dec. 24, Chocolate Chip Cookies.
The Mariah Menu items will be served in festive packaging, and to bring even more holiday cheer McDonald’s will be gifting approximately 10,000 people with special Mariah x McDonald’s merchandise. Beanies featuring the star’s iconic signature will go to lucky recipients on Dec. 15, while t-shirts featuring a throwback photo of Mariah posing with a Cheeseburger with extra pickles will be given away on the 21st.