Forty-three percent of consumers in the United States enjoy pizza weekly, and 49 percent want more authentic offerings – specifically pizza made with nutritious, high-quality ingredients. So reports Technomic, the Chicago, Illinois-headquartered foodservice sector market research specialist.
Newman’s Own, the Westport, Connecticut-based food company that gives 100 percent of profits to charity, has taken notice of the Technomic statistics and is elevating its offerings of frozen pizza with the introduction of a line of Cauliflower Crust Thin and Crispy Pizzas which are now available in Cheese and Margherita varieties.
The new products feature 100% whole-milk mozzarella plus parmesan cheese, pure olive oil, tomatoes and real cauliflower baked into the crispy crust. Both varieties contain no added sugar, are certified gluten-free and are presented as the ultimate option for consumers looking to indulge in tasty pizza made with high-quality ingredients.
“We make sure all of our products live up to Paul Newman’s two founding principles: creating great-tasting food and donating 100 percent of profits to charity,” said Bruce Bruemmer, the company’s vice president of marketing. “Our commitment to quality is a cornerstone of the Newman’s Own brand, so we’ve worked hard to perfect the cauliflower crust to ensure we were providing consumers with a superior pizza that tastes so great, you wouldn’t even know the crust is packed with cauliflower.”
The new cauliflower crust pizzas are now available at supermarkets and grocery stores across the USA at a suggested price of $7.29.
About Newman’s Own
Newman’s Own, Inc., founded by American actor, film director, race car driver, and entrepreneur Paul Newman in 1982, offers high quality food and beverage products for people and their pets. In addition to frozen pizza, products include salad dressings, pasta sauces, salsa, drinks, cookies, barbecue sauce, mayonnaise and snacks as well as dog food, cat food and pet treats. It has given over $550 million to thousands of charities since 1982. For more information, visit NewmansOwn.com.
