Tokyo, Japan-headquartered Maruha Nichiro Corp., a major producer and distributor of frozen seafood and other products, recently invested in Happi Foodi, a Nutley, New Jersey, USA-based company that specializes in the development, commercialization and launch of a growing portfolio of owned and licensed brands. Financial details were not disclosed.
Founded in 2009, Happi Foodi markets a wide line of retail frozen food products that range from Belgian waffles, pizzas and ready meals to side dishes, bowls, snacks and appetizers. In addition to its proprietary Happi Foodi label, the company is engaged in building new brands, including a partnership with Barstool Sports’ One Bite Pizza.
Commenting on the investment in a press release issued on March 23, Maruha Nichiro stated: “Happi Foodi’s philosophy is entirely consistent with ours, in that the Maruha Nichiro Group aims to be an essential part of society by improving everyone’s daily life with wholesome, safe and healthy food.
“We have made this investment based on our strategy focused on a capital and business alliance with an experienced partner who will continue to scale and grow in frozen food manufacturing and continue to capture cutting edge food sales in North America.”
